Personal mobile devices have increased the average consumer’s expectations about access to information. Not only do they expect, but they know that they are going to find details on anything, anytime and anywhere. It is highly likely that you are going to get that information from not only ...
A native app can be directly installed to your smart phone and in most cases, can work without internet connectivity, depending on the nature of the app. A web app on the other hand works via web browser on the smartphone and needs either your mobile signal or Wi-fi to function. Why Native A...
In the tech universe, there’s an elaborate and intriguing discussion about smartphone apps and the web -what are both of them capable of, how discovery works, how they interact, whether the web will become the dominant form and so on. But for a brand that is already in existence, publis...